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Look at you!

July 15, 2016 in Bicycle inspiration, Bicycles

Our showroom has been out of action for a brand spanking new refurb these past few weeks, but we are delighted to say that we are OPEN, looking very good indeed and enjoying seeing so many of you for bike test rides, accessory try-outs, cups of coffee and the odd  rather nice shortbread biscuit.

We have the full BEG collection on display, bikes in all colours, models and sizes – and the entire BEG accessory oollection for you to prod, poke, try on and try out!

We like to see our customers individually so we can give you plenty of attention and information, get a bike ready for you and tell you where to go in our very scenic village for a jolly nice test ride, so please do give us a call in advance and we can set up an appointment for you.  We all live close by so can be quite flexible regarding times of appointment, although if at all possible we like to keep it to office hours and Saturdays!

We’re based in the beautiful riverside village of Hemingford Abbots, 13 miles north of Cambridge and just off the A14.  We’ve got miles of  lovely cycle routes around us and two award-winning pubs, so come and try the bikes, have a very scenic test ride and finish up with a shandy in our local!

Call us on 01223 655222 or email  - we look forward to seeing you soon!



Got Wanderlust?

July 8, 2016 in Bicycles

Introducing our stunning new collection of accessories:  WANDERLUST.

Comprising a carefully put together range of bicycle bells, saddle covers and bike pannier bags in different styles, Wanderlust evokes the essence of cycling with style: ultimate practicality combined with a beautiful aesthetic.

We love the creativity of this print – it almost has a hand-painted feel about it, particularly on the gorgeous matt painted bells.  Subtle detailing like reflective strips for added road safety and a smart waterproof fabric make the Wanderlust collection a smart choice in every way!

The only decision left is – where will your Wanderlust take you?

Find Wanderlust here.